Five Internet Secrets

The Internet is still new – the initial excitement is over, the hype has gone –What’s going to happen now? Now is the most exciting time – the Internet is maturing…

At Britnett we have trained over 2000 companies how to take control of theInternet and work with it as part of the business – a little like when phones first became part of our business. Over the years we have found some special knowledge and passed it to our clients. Please find below – with our compliments five of the best.

1 - Save Time

Typing in a web site address can take a long time – a quick short cut that I use every day is CTRL then ENTER. When visiting a .com web site simply type in the site name say “Google” in the address field then hold down the CTRL key and tap enter – This will add all the “www”; and the “.com” This could save 2 hours of your life!

2 - Headlines

Each page of your site will have a headline. Make sure this headline is descriptive. Instead of “Welcome to our site” replace with “Welcome to ABC Company” or “Find Your Widgets Here.” Reason - search engines look at web site headlines to determine what your site is all about. If it just says “Welcome” this tells the search engines nothing. Talk to the world

3 - Update Your Site

Over 75% of all UK websites have not produced a return on investment. One reason is they are often out of date. Your site is a reflection of your business – would you visit a business that was out of date, advertised old wrong information, did not always open? Make sure your site is updated at least once per month. If you can do this in-house great, if not, buy a software that allows quick easy up dates. Even if it is simple seasonal opening times, special offers, news letters that’s fine. Ask me about Britnett-Carver – it allows updates quicker than printing!

4 - Tell People

You have a web site so tell people. Put your web site address everywhere you would put your phone number. Good places are on your letterhead, business cards, on vehicles, on the wall of your office – you will be amazed how many employees don’t know the company site address and sometimes don’t know the difference between email and web address – do you staff know? My favorite place for a site address is on the answer phone – perfect – I want some company info but your office is closed – web site is open 24/7!                                                    Also introduce your web site into your daily speech to customers – tell them what they can find on your web site -news letters, FAQ’s, latest offers etc. Integrate your site into your business.                                                                                                               We have another FREE info sheet “26 Perfect Places for Your URL”. Contact us to request.

5 - Submit – all real companies do

It helps to “submit” your site information to the search engines. You can do this FREE by visiting www.webstormonline.co.uk/contact See the text:

A Free! Search Engine Submission - contact us using the form below. (Include your daytime contact number)

You can pay to upgrade so you information is submitted to more search engines and directories. Also Webstorm Online offer this service.

We hope this information is helpful – feel free to contact Webstorm Online with any questions - we are glad to help.

0845 224 3187

www.webstormonline.co.uk